Latinología 101

Submitted by Marie Quintana

When starting Tu Familia in 2013, we accepted the reality that we were creating the blueprint for something that had not existed in the technology sector:  a Latino-owned and Latino-led tech startup focused on serving the Latino community.  When comparing us to other mobile app creators that offer remotely similar solutions, the biggest differentiator for us was our true understanding of language and cultural differences between all Latinos. No cookie cutter approach for us.